Marvel Rivals' Success Doesn't Stop NetEase From Firing Director and Other US Devs

NetEase Games' Layoffs Despite Marvel Rivals' Success: A Strategic Shift?

NetEase Games has recently made the controversial decision to lay off US-based developers of the successful mobile game, Marvel Rivals. This move has sparked discussion within the gaming industry, particularly regarding NetEase's strategic direction in North America.

Layoffs Hit Marvel Rivals' US Team

On February 19th, 2025, Thaddeus Sasser, the director of Marvel Rivals, announced on LinkedIn that he and other California-based developers had been laid off. This news came as a surprise, given the game's recent success. Sasser highlighted the team's significant contribution to launching a new, highly successful franchise for NetEase.

In a show of support for his former colleagues, Sasser proactively began endorsing their skills and experience on LinkedIn, actively seeking new employment opportunities for his team. He specifically highlighted the talents of Garry McGee, the game's technical designer, emphasizing his problem-solving abilities and technical expertise.

NetEase's Shifting Focus in North America

Marvel Rivals was a collaborative effort between development teams in China and Seattle. While Sasser's team played a crucial role in game and level design, the layoffs highlight a broader trend within NetEase. While the company hasn't commented publicly, industry speculation suggests a strategic retreat from North American operations. This is supported by previous events, including the withdrawal of funding from Worlds Untold and the termination of the partnership with Jar of Sparks.

Marvel Rivals Season 1 Update: New Content Despite Developer Departures

Despite the layoffs, Marvel Rivals continues to receive updates. The second half of Season 1, spearheaded by creative director Guangguang and lead combat designer Zhiyong, introduces new heroes (The Thing and Human Torch, completing the Fantastic Four), a new map (Central Park featuring Dracula's castle), balance adjustments, and tournaments.

Significant balance changes are planned, including adjustments to ultimate recharge rates for certain characters and modifications to Vanguard character survivability and movement. A planned rank reset was announced but later retracted due to negative player feedback.