Best Times to Buy a New iPad Annually
The Apple iPad stands out as a premier tablet, offering a wide array of applications and features that cater to diverse needs. From budding artists to students taking notes, and even those seeking a laptop alternative with the right accessories, the iPad's versatility is unparalleled. Its utility comes at a premium, but savvy shoppers can find significant discounts throughout the year.
Timing is key to snagging an iPad at a reduced price. Major holidays and sales events can offer savings of up to 50% on brand-new models. To help you make the most informed decision, we've outlined the best times to buy an iPad in 2025. Keep an eye on these upcoming sales events for the best deals on Apple's top iPad models!
Best Times to Buy an iPad

When New Models Release
The optimal time to purchase an iPad is around the launch of new models. Retailers typically stock two generations at once, and they often discount the older models to clear inventory. This strategy can lead to substantial savings on the iPad, iPad Air, and iPad Pro, especially if you buy just before or after a new release.
However, timing can be challenging. Different iPad models have varying release schedules, so it's crucial to track when new generations of specific models are expected. For instance, a discount on the iPad Pro won't coincide with the release of new iPad Air models.
With the recent release of the new iPad and iPad Air, expect prices on the previous generations to drop soon.
Black Friday and Cyber Monday
Black Friday is another prime opportunity to buy an iPad. Online giants like Amazon offer deals on iPads, including discounts on the latest models. These promotions can be time-limited or span the entire sale period. We've already seen early Black Friday deals on the 2021 9th Gen iPad. As Cyber Monday approaches, Apple often sweetens the deal with bonuses like a free Apple gift card.
New Year's
The beginning of the year, around New Year's, is another excellent time to purchase an iPad. Retailers, including Apple, aim to clear out remaining holiday stock, leading to significant discounts. While current generation models might not see deep discounts, older models can be found at up to 60% off. If you miss the holiday sales, this is your next best chance without a long wait.
Amazon Prime Day
Though not as lucrative as Black Friday, Amazon Prime Day remains a top time to buy an iPad. Amazon consistently offers discounts on various iPad models during this two-day event. Last year, even the newest models saw price cuts, though they were modest. Prime Day typically occurs in mid-July on a Tuesday and Wednesday, with another event likely in mid-October 2025.
Back to School Promotions
August, just before the school year starts, is another great time to buy an iPad. Retailers often offer substantial discounts, especially since iPads are popular among students. Apple typically discounts select models during this period, and students can benefit from exclusive discounts. Last year, a purchase of an iPad Pro came with a free $100 gift card, and similar promotions are expected in 2025, along with additional Labor Day sales discounts.
New iPads Available in 2025

Apple recently released new iPad models, including the refreshed iPad Air and the 11th generation iPad. The M3 iPad Air starts at $599, while the new 11th-generation baseline iPad starts at $349. These updates enhance performance over their predecessors, making them excellent choices for those looking to buy a new Apple tablet in 2025.