Rockstar Declares GTA 6 Trailer 2 as the Largest Video Launch Ever

Rockstar Games has announced that the launch of GTA 6 Trailer 2 marks the biggest video launch of all time, amassing an astonishing 475 million views across all platforms within its first 24 hours. This monumental achievement surpasses all previous movie trailer launches, including the impressive 365 million views garnered by Deadpool & Wolverine in its first day, and The Fantastic Four: First Steps, which reached 200 million views. Even last year's Superman trailer, which set a record with over 250 million views and became the most-viewed trailer in the history of both DC and Warner Bros., was eclipsed by GTA 6 Trailer 2's staggering viewership.

It's interesting to note that GTA 6 Trailer 1, which initially launched exclusively on YouTube, achieved 93 million views on its first day and became the platform's biggest non-music video launch ever. As of the publication of this article on May 8, GTA 6 Trailer 2 has already accumulated 85,276,196 views on Rockstar's official YouTube channel alone.

The impact of GTA 6 Trailer 2 extends beyond viewership numbers. IGN reported a significant surge in Spotify streams for The Pointer Sisters' song "Hot Together," which was featured in the trailer. Following the trailer's premiere, the 1986 track experienced a remarkable 182,000% increase in global Spotify streams within just two hours. Spotify's Global Head of Editorial, Sulinna Ong, commented on the phenomenon, stating, "Grand Theft Auto cuts through popular culture like almost nothing else. Music has been synonymous with the series since the very beginning, so it’s great to see fans both new and established connecting with an iconic track in this way."

The release of GTA 6 Trailer 2 comes after the game's high-profile delay from fall 2025 to May 26, 2026. With expectations soaring, GTA 6 is poised to become the biggest entertainment launch of all time, potentially setting new revenue records not only in the video game industry but also in the broader entertainment sector.

GTA 6 Lucia Caminos Screenshots

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The Hollywood Reporter highlighted that Rockstar is believed to have invested over $1 billion in the development of GTA 6, underscoring the immense pressure to deliver a successful product. However, the overwhelming interest in its trailers suggests that GTA 6's success is virtually assured.

For more on GTA 6, you can explore all the details we’ve discovered so far, delve into all the GTA 6 fan theories emerging from Trailer 2 itself, and read comments from Rockstar on how Trailer 2 was captured on a base PS5.